{
  "id": 18394944,
  "title": "New West Records Names Brad Turcotte as General Manager",
  "url": "https://urgent.news/2026/11/05/new-west-records-names-brad-turcotte-as-general-manager",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-11-05T23:16:30.000Z",
  "source": {
    "name": "Billboard",
    "slug": "billboard",
    "url": "https://www.billboard.com/pro/new-west-records-brad-turcotte-general-manager/"
  },
  "original_language": "en",
  "account": "New West Records has appointed Brad Turcotte as its new general manager. The record label boasts a roster featuring notable artists such as Billy Joe Shaver, Amos Lee, American Aquarium, 49 Winchester, and All Them Witches. Turcotte's recent roles include artist manager at Vector Management, senior vice president at Australia-based live entertainment promoter TEG Live, and a partner at marketing agency 615 Leverage + Strategy. He has also held significant leadership positions at major labels such as UMG Nashville (now MCA) and Big Machine Label Group, having worked with celebrated artists like Taylor Swift, Chris Stapleton, Keith Urban, Luke Bryan, and Carrie Underwood.\n\nTurcotte's return to indie label roots comes after founding Houston-based Compadre Records in 2001. He expressed gratitude towards John Allen and George Fontaine Sr. for entrusting him with this role, reflecting on his early days of competition with New West Records as a young independent label in Austin. Turcotte also sits on the board of directors for Music Will, a nonprofit music education program that supports music education in U.S. public schools.",
  "summary": "The label's artist roster includes American Aquarium and Amos Lee.",
  "key_points": [
    "Brad Turcotte named general manager of New West Records",
    "Formerly managed artists like Taylor Swift and Keith Urban",
    "Co-founder of Compadre Records in 2001"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}