{
  "id": 18386405,
  "title": "AI-powered noise cancellation for calls highlights pioneering 'PureVoice' service",
  "url": "https://urgent.news/2026/11/05/ai-powered-noise-cancellation-for-calls-highlights-pioneering",
  "topic": "ai",
  "section": "AI",
  "published": "2026-11-05T22:01:00.000Z",
  "source": {
    "name": "Philippine Star Business",
    "slug": "philippine-star-business",
    "url": "https://www.philstar.com/telecoms/2026/11/06/2568273/ai-powered-noise-cancellation-calls-highlights-pioneering-purevoice-service"
  },
  "original_language": "en",
  "account": "Smart Infinity, the premium postpaid brand of Smart Communications Inc., launched PureVoice, an AI-powered service that eliminates background noise during phone calls. This technology ensures clear conversations, even in noisy environments, for everyday users. PureVoice works on phones without built-in noise cancellation and can be enabled or disabled by pressing 8# during a call. Smart plans to roll out PureVoice to more subscribers soon.\n\nLloyd Manaloto, first vice president and officer-in-charge of Smart Communications, stated that PureVoice modernizes voice communications and brings it into the 5G era. Tina Montinola, VP and head of Smart Infinity, mentioned that the launch of PureVoice provides members with early access to a new level of call clarity and highlights the brand's commitment to delivering exclusive benefits. Smart's continuous investments in network expansion and modernization contribute to the intelligent and enhanced calling experience, aligning with the company's focus on delivering superior call quality.",
  "summary": "Smart Infinity is enhancing the calling experience for its members with the launch of PureVoice, a pioneering service that uses artificial intelligence (AI) noise cancellation to filter out background noise during calls.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}