{
  "id": 18365406,
  "title": "THAT’s a Halloween Song Now?! Some Unexpected Songs Seeing Streaming Bumps This Oct. 31",
  "url": "https://urgent.news/2026/11/05/thats-a-halloween-song-now-some-unexpected-songs-seeing-streaming",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-11-05T20:15:30.000Z",
  "source": {
    "name": "Billboard",
    "slug": "billboard",
    "url": "https://www.billboard.com/music/chart-beat/halloween-streams-trending-up-surprise-songs-lady-gaga-1236375070/"
  },
  "original_language": "en",
  "account": "This year, the music industry has witnessed an unexpected surge in streaming activity during Halloween week, with a handful of songs gaining significant traction. Rick James' 1981 funk classic \"Super Freak\" and Camila Cabello's 2020 hit \"My Oh My\" have emerged as two of the most surprising additions to the list of Halloween standards. \"Super Freak,\" despite its typically seductive vibe, has climbed to the top of the Halloween streaming charts, garnering 1.2 million official U.S. streams this year, a staggering 328% increase from the 273,000 streams it received last year. Similarly, \"My Oh My\" has become an unexpected perennial, clocking 890,000 streams on Halloween, a 192% boost over the 890,000 streams it accumulated the prior Saturday. Other songs, such as L.A. psych-rockers October Country's \"My Girlfriend Is a Witch\" and Queen's \"Death on Two Legs,\" have also entered the Halloween conversation, albeit in more obscure contexts. Meanwhile, Lady Gaga has dominated streaming gains this year, with three of her songs taking the spotlight. Her 2025 Grammy-winning album Mayhem and its tracks \"The Dead Dance\" and \"Abracadabra\" have seen massive increases in streams, with \"The Dead Dance\" posting an astounding 414% gain compared to its performance the previous week. \"Bloody Mary,\" a deep cut from Gaga's \"Born This Way\" album, has also seen a notable surge in popularity, climbing 91% to over 1.37 million streams on Halloween.",
  "summary": "This week's Halloween-themed Trending Up also looks at Lady Gaga's status as the new Scream Queen, and how the GOAT spooky-season song is comparing to past years.",
  "key_points": [
    "Rick James' 1981 hit \"Super Freak\" sees 328% streaming increase for Halloween.",
    "Camila Cabello's 2020 song \"My Oh My\" gains 192% in Halloween streams.",
    "Lady Gaga's tracks \"The Dead Dance\" and \"Abracadabra\" experience massive streaming growth."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}