{
  "id": 1834810,
  "title": "Character, jobs and cost of living: APL poll shows what voters will use to decide 2028 election",
  "url": "https://urgent.news/2026/08/19/character-jobs-and-cost-of-living-apl-poll-shows-what-voters-will-use",
  "topic": "world",
  "section": "World",
  "published": "2026-08-19T00:24:36.000Z",
  "source": {
    "name": "MyJoyOnline Ghana",
    "slug": "myjoyonline-ghana",
    "url": "https://www.myjoyonline.com/character-jobs-and-cost-of-living-apl-poll-shows-what-voters-will-use-to-decide-2028-election/"
  },
  "original_language": "en",
  "account": "Ghana's upcoming 2028 general elections have been the subject of a nationwide survey conducted by Africa Policy Lens. The poll of 16,963 respondents revealed that voters will prioritize personal character, job creation, and the economy's impact on living costs when choosing the next president. Honesty and integrity were identified as the most important qualities in a leader, with economic performance being a close second. Dr. Bawumia emerged as the frontrunner against seven potential NDC candidates, securing between 45.8% and 48.4% of the vote. His strongest performances were against Eric Opoku and Prof. Joshua Alabi, who both received 49.8% and 49.9% of the support, respectively. The poll also indicated that around 7% to 9% of voters remained undecided, suggesting that ethical leadership and economic performance will continue to be crucial factors in the electoral contest.",
  "summary": "As Ghana looks toward the 2028 general elections, voters say they will prioritise personal character, jobs and impact of the economy on cost of living above all other considerations when choosing the next president.",
  "key_points": [
    "Voters prioritize personal character, job creation, and cost of living in 2028 elections",
    "Honesty and integrity identified as most important leader qualities",
    "Dr. Bawumia leads with 45.8% to 48.4% support against NDC candidates"
  ],
  "editors_take": "Voters' emphasis on personal character, job creation, and economic impact on living costs in the 2028 election signals a likely shift towards leaders who can demonstrate integrity and tangible economic improvements.",
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}