{
  "id": 18335826,
  "title": "Mathare United signs a three-year deal with Blue Triangle Cement",
  "url": "https://urgent.news/2026/11/05/mathare-united-signs-a-three-year-deal-with-blue-triangle-cement",
  "topic": "world",
  "section": "World",
  "published": "2026-11-05T15:35:58.000Z",
  "source": {
    "name": "KBC",
    "slug": "kbc",
    "url": "https://www.kbc.co.ke/mathare-united-signs-a-three-year-deal-with-blue-triangle-cement/"
  },
  "original_language": "en",
  "account": "Kenyan Premier League side Mathare United has entered into a three-year partnership agreement with cement company Blue Triangle Cement, set to last until 2029. The agreement was officially announced on Thursday, with Blue Triangle Cement becoming the club's official partner until 2029. The partnership will see the Blue Triangle Cement logo displayed on the right sleeve of the club's jersey and the left side of their playing shorts for all league and cup games. Mathare United's CEO, Jacton Obure, sees the deal as a significant step towards ensuring the club's long-term future, stating it is more than just a sponsorship but an investment in the team's future. He added that the partnership with Blue Triangle Cement, a prominent Kenyan brand, validates the club's efforts to professionalize and demonstrates that the local game has a promising future. Blue Triangle Cement's Head of Commercial and Corporate Affairs, David Kilonzo, emphasized that the agreement is not merely about brand visibility, but also about nurturing talent and improving the quality of play, which will benefit both the club and its fans. Currently, Mathare United is positioned at 15th place in the Kenyan Premier League table, with 5 points accumulated from one win, two draws, and two losses in the 2026/2027 season.",
  "summary": "Under the partnership, the Blue Triangle Cement logo will be emblazoned on the right sleeve of the club's jersey and on the left side of their playing shorts for all FKF Premier League and FKF Cup fixtures. The post Mathare United signs a three-year deal with Blue Triangle Cement appeared first on KBC Digital .",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}