{
  "id": 18255201,
  "title": "Hankook Secures Title Sponsorship for the WRC Hankook Rally US 2027",
  "url": "https://urgent.news/2026/11/05/hankook-secures-title-sponsorship-for-the-wrc-hankook-rally-us-2027",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-11-05T05:40:51.000Z",
  "source": {
    "name": "BusinessKorea",
    "slug": "businesskorea",
    "url": "https://www.businesskorea.co.kr/news/articleView.html?idxno=280568"
  },
  "original_language": "en",
  "account": null,
  "summary": "Hankook Tire & Technology has secured title sponsorship for the WRC Hankook Rally US 2027, marking the company's first title sponsorship of a World Rally Championship (WRC) round. The agreement, signed during the 2026 SEMA Show in Las Vegas, will see the rally officially named 'Hankook Rally US'. This return of the WRC to the United States after 39 years is being hailed as a milestone for Hankook, with the company aiming to leverage the partnership to strengthen its brand presence in North America. The rally is scheduled for August 25–29, 2027, in Tennessee and Kentucky, with Knoxville serving as the rally headquarters and the ceremonial start in Nashville, the city where Hankook's U.S. headquarters are located.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}