{
  "id": 17908375,
  "title": "She Sold Poppi for $1.95 Billion. Now She’s Launching a New Hydration Brand.",
  "url": "https://urgent.news/2026/11/02/she-sold-poppi-for-1-95-billion-now-shes-launching-a-new-hydration",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-02T23:03:03.000Z",
  "source": {
    "name": "Entrepreneur",
    "slug": "entrepreneur",
    "url": "https://www.entrepreneur.com/business-news/she-sold-poppi-for-1-95-billion-now-shes-launching-a-new-hydration-brand"
  },
  "original_language": "en",
  "account": null,
  "summary": "Here are 5 things they learned from Poppi, which they'll use to grow Jetty.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}