{
  "id": 17818618,
  "title": "56 Percent of New U.S. Sports Fans Are Women. Off Season Is Dressing Them",
  "url": "https://urgent.news/2026/11/02/56-percent-of-new-u-s-sports-fans-are-women-off-season-is-dressing",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-02T15:00:00.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/sophie-meharenna/56-percent-of-new-u-s-sports-fans-are-women-off-season-is-dressing-them/91428857"
  },
  "original_language": "en",
  "account": null,
  "summary": "Who says sports merch can’t make a fashion statement?",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}