{
  "id": 17804890,
  "title": "Svedka Super Bowl Commercial Contest Offers $500,000 to Creators Who Devise Winning Spot for Big Game",
  "url": "https://urgent.news/2026/11/02/svedka-super-bowl-commercial-contest-offers-500-000-to-creators-who",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-11-02T13:25:00.000Z",
  "source": {
    "name": "Variety",
    "slug": "variety",
    "url": "https://variety.com/2026/tv/news/svedka-super-bowl-commercial-contest-creators-andy-cohen-1236936430/"
  },
  "original_language": "en",
  "account": null,
  "summary": "Vodka can be used to make everything from an espresso martini to a Moscow Mule. One Super Bowl advertiser hopes people will use the beverage in a bid to make $500,000. After tapping AI to help craft a 30-second commercial in Super Bowl LX, Svedka Vodka will instead turn to fans and followers and ask […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}