{
  "id": 17800342,
  "title": "Express unwraps holiday campaign to build on brand metric gains",
  "url": "https://urgent.news/2026/11/02/express-unwraps-holiday-campaign-to-build-on-brand-metric-gains",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-02T13:00:00.000Z",
  "source": {
    "name": "Marketing Dive",
    "slug": "marketing-dive",
    "url": "https://www.marketingdive.com/news/express-unwraps-holiday-campaign-to-build-on-brand-metric-gains/873124/"
  },
  "original_language": "en",
  "account": null,
  "summary": "CMO Joe Berean explains how “Holiday, Hamlin Style” was inspired by the organic social engagement of the retailer’s spring campaign.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}