{
  "id": 17783995,
  "title": "69% Of Indian Businesses Plan To Increase AI Spending Over Next 12 Months, But Only 3% Have Fully AI-Ready Data",
  "url": "https://urgent.news/2026/11/02/69-of-indian-businesses-plan-to-increase-ai-spending-over-next-12",
  "topic": "ai",
  "section": "AI",
  "published": "2026-11-02T09:52:31.000Z",
  "source": {
    "name": "Free Press Journal",
    "slug": "free-press-journal",
    "url": "https://www.freepressjournal.in/tech/69-of-indian-businesses-plan-to-increase-ai-spending-over-next-12-months-but-only-3-have-fully-ai-ready-data"
  },
  "original_language": "en",
  "account": "New Delhi: The majority of Indian businesses, at 69%, intend to boost their AI spending within the next year, according to a recent report by Dun & Bradstreet. However, the report highlights a key obstacle to scaling AI deployments and maximizing returns: a significant portion of Indian businesses, 3%, have yet to achieve full readiness of their enterprise data for AI. This data-readiness gap is a concern, as only 8% of businesses globally reported their data as fully ready for scaling AI at that time. Among Indian businesses, 42% considered their data mostly ready, while 44% described it as partially ready. To fully capitalize on AI's potential, closing this data-readiness gap is crucial for businesses aiming to scale AI and generate consistent returns. A majority of Indian firms, 70%, anticipate AI to contribute to new products, services, business models, or operational enhancements in the near future. Furthermore, more than 60% of respondents have progressed beyond the planning stage, with 35% scaling pilot projects into production and 26% reporting that AI is embedded across multiple core business processes. Julian Prower, Executive Vice President of Global Business Operations & Transformation and Managing Director & CEO of Dun & Bradstreet in India and Taiwan, emphasized India's exciting inflection point in its AI journey, noting that businesses are increasingly reaping tangible returns from their AI investments. He added that the next phase will involve transitioning from AI adoption to achieving AI advantage, where the quality of the underlying data will determine the quality of outcomes. The report emphasizes a strong correlation between data readiness and the returns from AI investments. Companies with fully AI-ready data are 6.3 times more likely to report broad or strong returns on investment compared to those with only partially ready data.",
  "summary": "New Delhi: Nearly seven in 10 Indian businesses or 69 per cent plan to increase artificial intelligence (AI) spending over the next 12 months, but a lack of AI-ready enterprise data remains a significant barrier to scaling deployments and achieving stronger returns, a report said on Monday. Also Watch: The report from Dun & Bradstreet said that only 3 per cent of surveyed Indian businesses…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}