{
  "id": 1733497,
  "title": "Young men are 'voicemaxxing' to sound more attractive. But women aren't impressed",
  "url": "https://urgent.news/2026/08/18/young-men-are-voicemaxxing-to-sound-more-attractive-but-women-arent-1733497",
  "topic": "science",
  "section": "Science",
  "published": "2026-08-18T15:00:10.000Z",
  "source": {
    "name": "Phys.org",
    "slug": "phys-org",
    "url": "https://phys.org/news/2026-08-young-men-voicemaxxing-women.html"
  },
  "original_language": "en",
  "account": "Young men are turning to voicemaxxing, a trend that promises to deepen their voices and boost their attractiveness to women. However, experts say this practice may not yield the desired results. The pitch of a man's voice is largely determined by puberty and is influenced by factors such as the length and tension of vocal folds, which are influenced by testosterone. Once established, the sound can be adjusted through resonance, which is improved by reducing tension in the jaw rather than building neck muscles. While some claims suggest that a deeper voice is more attractive to women, studies show that men's voice pitch, height, testosterone levels, and strength all contribute to mating success. Thus, attempting to artificially lower one's voice does not increase attractiveness to women and may even be detected as fake. Moreover, attempting to alter voice pitch can lead to voice strain and other potential health risks. Therefore, voicemaxxing may not enhance a man's appeal to women and could have adverse effects on his health.",
  "summary": "Looksmaxxing, fibermaxxing, proteinmaxxing, T-maxxing. There are so many TikTok trends that promise to optimize our lives.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Conversation AU",
        "title": "Young men are ‘voicemaxxing’ to sound more attractive. But women aren’t impressed",
        "url": "https://urgent.news/2026/08/18/young-men-are-voicemaxxing-to-sound-more-attractive-but-women-arent",
        "published": "2026-08-18T01:02:19.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}