{
  "id": 17267765,
  "title": "You Don’t Beat TikTok and YouTube on Distribution. You Win Where They Can’t Go",
  "url": "https://urgent.news/2026/10/30/you-dont-beat-tiktok-and-youtube-on-distribution-you-win-where-they",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-30T17:48:32.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/hillary-remy/tiktok-youtube-instagram-distribution-strategy-startup-founders/91428378"
  },
  "original_language": "en",
  "account": null,
  "summary": "The startups gaining ground in platform-dominated markets are doing the one thing the incumbent has no incentive to do.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}