{
  "id": 17119036,
  "title": "Google brings AI Mode advertisements to more countries",
  "url": "https://urgent.news/2026/10/29/google-brings-ai-mode-advertisements-to-more-countries",
  "topic": "ai",
  "section": "AI",
  "published": "2026-10-29T20:18:24.000Z",
  "source": {
    "name": "Engadget",
    "slug": "engadget",
    "url": "https://www.engadget.com/2301660/google-brings-ai-mode-advertisements-to-more-countries/"
  },
  "original_language": "en",
  "account": "Google has expanded its AI Mode advertisements to additional countries, potentially turning the feature profitable. The AI Mode, a component of Google's search tool, will now display advertisements in Australia, Canada, India, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, the Philippines, and Singapore. By year-end, advertisements will also appear for users in Brazil, Mexico, and the United Kingdom. Furthermore, the US will receive multiturn ads, which will appear in subsequent queries as well. This development comes after Alphabet, Google's parent company, mentioned during its Q3 earnings call that AI Mode was experiencing lower monetization compared to the company's spending on it. Despite this, initial results have been promising, indicating that the addition of more markets could lead to AI Mode's profitability. Following AI Mode's availability in the US in May 2025, Google swiftly started testing sponsored content ads in November.",
  "summary": "Adding sponsored content in more markets could make the feature profitable.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 4,
    "also_reported_by": [
      {
        "outlet": "Android Police",
        "title": "Google is sneaking more ads into AI Mode searches",
        "url": "https://urgent.news/2026/10/29/google-is-sneaking-more-ads-into-ai-mode-searches",
        "published": "2026-10-29T16:59:26.000Z"
      },
      {
        "outlet": "9to5Google",
        "title": "Google stock drops amid AI fears; AI Mode has ‘lower monetization,’ getting more ads",
        "url": "https://urgent.news/2026/10/29/google-stock-drops-amid-ai-fears-ai-mode-has-lower-monetization",
        "published": "2026-10-29T19:05:00.000Z"
      },
      {
        "outlet": "The Verge",
        "title": "Reddit’s CEO says Google’s AI Mode ‘does not drive traffic’",
        "url": "https://urgent.news/2026/10/29/reddits-ceo-says-googles-ai-mode-does-not-drive-traffic",
        "published": "2026-10-29T22:19:32.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}