{
  "id": 17094725,
  "title": "Boston Beer Says Hard Sports Drinks Are the Next Big Thing. Making Them Safely Is a Major Challenge",
  "url": "https://urgent.news/2026/10/29/boston-beer-says-hard-sports-drinks-are-the-next-big-thing-making",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-29T16:49:09.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/lucia-auerbach/boston-beer-hard-sports-drinks-next-big-thing-making-them-safely-major-challenge/91427225"
  },
  "original_language": "en",
  "account": null,
  "summary": "The brewer plans to take Rally Dog national as alcohol giants chase electrolyte-branded cocktails. However, an industry expert warns of manufacturing risks.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}