{
  "id": 17080629,
  "title": "VF Corp CEO on 2Q, Vans Recovery and Affordable Luxury",
  "url": "https://urgent.news/2026/10/29/vf-corp-ceo-on-2q-vans-recovery-and-affordable-luxury",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-10-29T15:31:02.000Z",
  "source": {
    "name": "Bloomberg",
    "slug": "bloomberg",
    "url": "https://www.bloomberg.com/news/videos/2026-10-29/vf-corp-ceo-on-2q-vans-recovery-and-affordable-luxury-video"
  },
  "original_language": "en",
  "account": null,
  "summary": "Bracken Darrell, CEO of VF Corp says sales were down 9% in the first half of the year but are expected to decline 2% or less in the second half, putting the brand on track to turn positive “at some point soon.” He said VF is investing in innovation across iconic products, new silhouettes and styles, and pointed to rising search interest as evidence of brand momentum. He speaks with Romaine…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}