{
  "id": 17071026,
  "title": "Exclusive: Can a Healthier Nicotine Pouch Company Backed by Pro Athletes Disrupt Zyn’s Dominance?",
  "url": "https://urgent.news/2026/10/29/exclusive-can-a-healthier-nicotine-pouch-company-backed-by-pro",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-29T13:00:00.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/sam-blum/exclusive-can-a-healthier-nicotine-pouch-company-backed-by-pro-athletes-disrupt-zyns-dominance/91426708"
  },
  "original_language": "en",
  "account": null,
  "summary": "Skoka has spent $15 million developing proprietary nicotine pouch blends rooted in science. Are there enough “ingredient-conscious” nicotine users out there?",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}