{
  "id": 17013888,
  "title": "Hello Kitty owner Sanrio scraps Japanese TV show Vivant deal over China backlash",
  "url": "https://urgent.news/2026/10/29/hello-kitty-owner-sanrio-scraps-japanese-tv-show-vivant-deal-over-17013888",
  "topic": "world",
  "section": "World",
  "published": "2026-10-29T04:41:20.000Z",
  "source": {
    "name": "South China Morning Post",
    "slug": "south-china-morning-post",
    "url": "https://www.scmp.com/news/china/diplomacy/article/3372526/hello-kitty-owner-sanrio-scraps-japanese-tv-show-vivant-deal-over-china-backlash"
  },
  "original_language": "en",
  "account": null,
  "summary": "Japanese character company Sanrio, owner of popular IPs including Hello Kitty, Cinnamoroll and My Melody, has terminated its planned collaboration with the television drama Vivant following strong public criticism in China. In an official statement released late on Wednesday evening, the company acknowledged that the Japanese spy drama contained content that “does not align with the Sanrio…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Malay Mail",
        "title": "Hello Kitty just got dragged into a China-Japan diplomatic storm over a spy drama collab",
        "url": "https://urgent.news/2026/10/29/hello-kitty-just-got-dragged-into-a-china-japan-diplomatic-storm-over",
        "published": "2026-10-29T07:16:19.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}