{
  "id": 16954080,
  "title": "YouTube Ad Revenue Jumps 9% in Third Quarter",
  "url": "https://urgent.news/2026/10/28/youtube-ad-revenue-jumps-9-in-third-quarter",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-10-28T20:16:01.000Z",
  "source": {
    "name": "TheWrap",
    "slug": "thewrap",
    "url": "https://www.thewrap.com/industry-news/business/alphabet-earnings-q3-2026/"
  },
  "original_language": "en",
  "account": "YouTube reported a 9% year-over-year increase in ad revenue for the third quarter, reaching $11.2 billion. This result met analyst expectations. The Google Search & other division drove a significant portion of the revenue, growing by 12% year-over-year to $63 billion. Google Cloud experienced an impressive 103% revenue jump, totaling $30.7 billion, with credit given to AI overlays and enterprise AI infrastructure gains. YouTube Music and Premium achieved a milestone of 150 million global subscribers. Living room viewership contributed to over a third of YouTube's ad revenue. Earnings per share dropped to $2.12, down from $2.87 a year prior, influenced by a $0.55-per-share write-off from equity losses. The earnings report follows Alphabet's increased capital expenditures forecast for AI investments and the lingering investor caution about such expenditures.",
  "summary": "YouTube Music and Premium surpassed 150 million subscribers, Alphabet reported Thursday The post YouTube Ad Revenue Jumps 9% in Third Quarter appeared first on TheWrap .",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}