{
  "id": 16933910,
  "title": "Apple video shows new MacBook Pro with PROLED display in action",
  "url": "https://urgent.news/2026/10/28/apple-video-shows-new-macbook-pro-with-proled-display-in-action",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-28T17:28:13.000Z",
  "source": {
    "name": "Mashable",
    "slug": "mashable",
    "url": "https://mashable.com/tech/apple-macbook-pro-m"
  },
  "original_language": "en",
  "account": "Apple unveiled a new MacBook Pro on Wednesday, its first laptop to feature a touchscreen or OLED display. The device was showcased in a promotional video on YouTube. Apple labeled the laptop as a \"portable reference monitor\" due to its superior color accuracy and display quality. The company also highlighted the laptop's excellent speakers, diverse ports, and powerful performance, despite using an older M5 Pro or M5 Max chip. The starting price for the new MacBook Pro is $2,899. In a separate video posted to X, Apple's new CEO John Ternus revealed an additional feature: the MacBook Pro now displays a glowing Apple logo on the top and back of the device.",
  "summary": "Apple has a slick promotional trailer for its new MacBook Pro with a touch PROLED XDR display.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 7,
    "also_reported_by": [
      {
        "outlet": "9to5Mac",
        "title": "Deals: AirPods Pro 3 20% off, Apple Pencil (USB-C), most affordable M5 MacBook Air $200 off, AirTag 2, more",
        "url": "https://urgent.news/2026/10/27/deals-airpods-pro-3-20-off-apple-pencil-usb-c-most-affordable-m5",
        "published": "2026-10-27T15:30:46.000Z"
      },
      {
        "outlet": "The Verge",
        "title": "Apple raises the MacBook Neo’s student pricing again",
        "url": "https://urgent.news/2026/10/28/apple-raises-the-macbook-neos-student-pricing-again",
        "published": "2026-10-28T14:47:28.000Z"
      },
      {
        "outlet": "Engadget",
        "title": "Apple's redesigned MacBook Pro has an OLED touchscreen, weighs just three pounds",
        "url": "https://urgent.news/2026/10/28/apples-redesigned-macbook-pro-has-an-oled-touchscreen-weighs-just",
        "published": "2026-10-28T17:13:10.000Z"
      },
      {
        "outlet": "Techmeme",
        "title": "Apple unveils a touchscreen MacBook Pro with a 14\" or 16\" PROLED XDR display, a light-up Apple logo, Dynamic Island, M5 Pro and M5 Max, for $2,899+ and $3,399+ (Apple)",
        "url": "https://urgent.news/2026/10/28/apple-unveils-a-touchscreen-macbook-pro-with-a-14-or-16-proled-xdr",
        "published": "2026-10-28T17:16:34.000Z"
      },
      {
        "outlet": "XDA Developers",
        "title": "Apple finally caves and brings an OLED touchscreen to the MacBook Pro",
        "url": "https://urgent.news/2026/10/28/apple-finally-caves-and-brings-an-oled-touchscreen-to-the-macbook-pro",
        "published": "2026-10-28T17:22:52.000Z"
      },
      {
        "outlet": "Slashdot",
        "title": "Apple Announces Its First Touchscreen MacBook Pro",
        "url": "https://urgent.news/2026/10/28/apple-announces-its-first-touchscreen-macbook-pro-16937186",
        "published": "2026-10-28T18:00:00.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}