{
  "id": 16931898,
  "title": "Watch Apple’s reveal video for the touchscreen MacBook Pro",
  "url": "https://urgent.news/2026/10/28/watch-apples-reveal-video-for-the-touchscreen-macbook-pro",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-28T17:19:23.000Z",
  "source": {
    "name": "The Verge",
    "slug": "the-verge",
    "url": "https://www.theverge.com/tech/1020676/apple-touchscreen-macbook-pro-reveal-video"
  },
  "original_language": "en",
  "account": "Apple unveiled its first MacBook Pro with a touchscreen display during the \"Pro and tell\" event on Wednesday. The new laptop features a PROLED XDR tandem OLED panel that can reach up to 2000 nits of brightness and boasts a 120Hz refresh rate. This innovative display is housed within a device weighing as little as three pounds. Apple's CEO, John Ternus, teased the glowing Apple logo on the laptop lid, a feature that returns after being absent for several generations. Pre-orders for the touchscreen MacBook Pro opened today, with the 14-inch model priced at $2,899 and the 16-inch variant available for $3,399. Delivery is scheduled for November 6th. Touchscreen laptops have been commonplace on Windows machines for over a decade, but Apple's debut of this technology marks a significant departure from the company's usual \"fashionably late\" approach to innovation. Rumors of a touchscreen MacBook Pro had circulated for years prior to its eventual realization. The new MacBook Pro joins a suite of other announcements made by Apple, including an entry-level MacBook Pro, M6 iMac, and an OLED iPad Mini.",
  "summary": "Apple just announced its first touchscreen MacBook at its \"Pro and tell\" event on Wednesday. It showed off the long-awaited touchscreen in a video of the new MacBook Pro during the event that you can watch right here to see the new display in action. The new MacBook Pro's touch display is a PROLED XDR […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 7,
    "also_reported_by": [
      {
        "outlet": "9to5Mac",
        "title": "Deals: AirPods Pro 3 20% off, Apple Pencil (USB-C), most affordable M5 MacBook Air $200 off, AirTag 2, more",
        "url": "https://urgent.news/2026/10/27/deals-airpods-pro-3-20-off-apple-pencil-usb-c-most-affordable-m5",
        "published": "2026-10-27T15:30:46.000Z"
      },
      {
        "outlet": "Engadget",
        "title": "Apple's redesigned MacBook Pro has an OLED touchscreen, weighs just three pounds",
        "url": "https://urgent.news/2026/10/28/apples-redesigned-macbook-pro-has-an-oled-touchscreen-weighs-just",
        "published": "2026-10-28T17:13:10.000Z"
      },
      {
        "outlet": "Techmeme",
        "title": "Apple unveils a touchscreen MacBook Pro with a 14\" or 16\" PROLED XDR display, a light-up Apple logo, Dynamic Island, M5 Pro and M5 Max, for $2,899+ and $3,399+ (Apple)",
        "url": "https://urgent.news/2026/10/28/apple-unveils-a-touchscreen-macbook-pro-with-a-14-or-16-proled-xdr",
        "published": "2026-10-28T17:16:34.000Z"
      },
      {
        "outlet": "XDA Developers",
        "title": "Apple finally caves and brings an OLED touchscreen to the MacBook Pro",
        "url": "https://urgent.news/2026/10/28/apple-finally-caves-and-brings-an-oled-touchscreen-to-the-macbook-pro",
        "published": "2026-10-28T17:22:52.000Z"
      },
      {
        "outlet": "Mashable",
        "title": "Apple video shows new MacBook Pro with PROLED display in action",
        "url": "https://urgent.news/2026/10/28/apple-video-shows-new-macbook-pro-with-proled-display-in-action",
        "published": "2026-10-28T17:28:13.000Z"
      },
      {
        "outlet": "Slashdot",
        "title": "Apple Announces Its First Touchscreen MacBook Pro",
        "url": "https://urgent.news/2026/10/28/apple-announces-its-first-touchscreen-macbook-pro-16937186",
        "published": "2026-10-28T18:00:00.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}