{
  "id": 16925354,
  "title": "Saudi tech firm Easy Touch launches AI-powered smart reception system for healthcare",
  "url": "https://urgent.news/2026/10/28/saudi-tech-firm-easy-touch-launches-ai-powered-smart-reception-system",
  "topic": "ai",
  "section": "AI",
  "published": "2026-10-28T15:46:07.000Z",
  "source": {
    "name": "Ajel English",
    "slug": "ajel-english",
    "url": "https://english.ajel.sa/saudi-arabia/yds2zd8mc"
  },
  "original_language": "en",
  "account": "Saudi technology firm Easy Touch has introduced Easy Touch Care, an AI-driven system aimed at automating reception tasks, appointment scheduling, and patient communication for healthcare facilities. The platform operates continuously, reducing the workload on reception staff and enabling 24/7 management of calls and messages. Abdulmohsen Al-Nujaifan, CEO of Easy Touch, highlighted the system's capabilities, which include handling phone calls and WhatsApp communications, responding to inquiries, sending text messages, providing information about services, and managing appointments. The AI-powered solution streamlines repetitive tasks, allowing healthcare personnel to focus more on patient care. Easy Touch Care facilitates appointment requests even outside regular business hours, eliminating the need for patients to wait for clinic opening times. The system automatically sends booking confirmations, appointment reminders, and collects feedback to improve patient satisfaction and reduce missed appointments. It also supports personalized marketing messages based on patient preferences, enhancing engagement and loyalty. Easy Touch Care caters to the Arabic language and the Saudi dialect, supports multilingual communication, and integrates with various scheduling and operational systems. The platform includes CRM, ARM, and DMS systems for managing data, client accounts, and documents, as well as a cloud-based contact center for call management and analytics. The system generates daily, weekly, and monthly reports for monitoring performance and identifying improvement areas. Easy Touch prioritizes data security and privacy, ensuring compliance with Saudi Arabia's Personal Data Protection Law (PDPL) to maintain trust in digital healthcare services. The company plans to expand its AI-driven solutions to other sectors, such as hospitality, education, real estate, legal services, restaurants, and financial services, offering tailored solutions to meet diverse industry needs.",
  "summary": "Easy Touch has unveiled Easy Touch Care, an AI-based system to automate patient reception, appointment management, and communication for clinics and medical centers.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}