{
  "id": 16736456,
  "title": "Millennials and Gen Z are excitedly buying Lego, plushies, and other toys. It's becoming big business.",
  "url": "https://urgent.news/2026/10/27/millennials-and-gen-z-are-excitedly-buying-lego-plushies-and-other",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-27T09:30:01.000Z",
  "source": {
    "name": "Business Insider",
    "slug": "business-insider",
    "url": "https://www.businessinsider.com/millennials-gen-z-adults-buying-toys-kidulting-2026-10"
  },
  "original_language": "en",
  "account": null,
  "summary": "Millennials and Gen Zers are buying dolls, Lego sets, stuffed animals, and other toys. Nostalgia and earning money are two reasons.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}