{
  "id": 16729098,
  "title": "How a 6-figure TikTok Shop entrepreneur got started with less than $500",
  "url": "https://urgent.news/2026/10/27/how-a-6-figure-tiktok-shop-entrepreneur-got-started-with-less-than-500",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-27T09:25:01.000Z",
  "source": {
    "name": "Business Insider",
    "slug": "business-insider",
    "url": "https://www.businessinsider.com/how-to-start-making-money-on-tiktok-shop-affiliate-2026-10"
  },
  "original_language": "en",
  "account": "Talon Krebs, a 23-year-old TikTok Shop affiliate, earns a six-figure annual income by posting up to 30 videos each day. Krebs began his journey as a college student, earning money through TikTok Shop while still in school. To start, all one needs is a TikTok account, a few products, and an understanding of what captures people's attention on the platform.\n\nKrebs advises that anyone can build their TikTok account and join TikTok Shop's affiliate program, provided they have an established following. To gain followers, they can post about topics they're passionate about, such as sports, current events, or other interests. For products, Krebs suggests starting with items already owned or ones you would buy anyway, like hoodies.\n\nThe initial startup costs for a TikTok Shop affiliate can range from $100 to $200, according to Krebs. He mentions that he spent this amount on a few products when he first started. To keep costs low, he recommends using products you already own and leveraging free editing tools for video creation. Successful videos typically have a strong hook within the first few seconds, followed by a demonstration or explanation of the product, and a call to action. Although most videos should be between 30 and 50 seconds, the length can vary depending on the product being promoted.",
  "summary": "23-year-old Talon Krebs earns six figures as a TikTok Shop affiliate. He explains how anyone can get started in three steps.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Modern Retail",
        "title": "Why returns are becoming a bigger focus for TikTok Shop and DoorDash",
        "url": "https://urgent.news/2026/10/26/why-returns-are-becoming-a-bigger-focus-for-tiktok-shop-and-doordash",
        "published": "2026-10-26T14:00:00.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}