{
  "id": 16709196,
  "title": "Camper adjusts shoes to stop being a niche brand: buys rivals, hires a designer and partners with luxury brands",
  "url": "https://urgent.news/2026/10/27/camper-se-ajusta-los-zapatos-para-dejar-de-ser-una-marca-de-nicho",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-27T04:30:00.000Z",
  "source": {
    "name": "El Pais Economia",
    "slug": "el-pais-economia",
    "url": "https://elpais.com/economia/negocios/2026-10-27/camper-se-ajusta-los-zapatos-para-dejar-de-ser-una-marca-de-nicho-compra-rivales-ficha-a-un-disenador-y-se-alia-con-marcas-de-lujo.html"
  },
  "original_language": "es",
  "account": "Camper, a footwear company, was founded in Inca, Mallorca, over half a century ago, although its origins date back to the late 19th century. The company's CEO, Miguel Fluxá, is leading a transformation with a Mediterranean focus. Recently, Camper acquired Ancient Greek Sandals (AGS) and appointed Abraham Ortuño as its new creative director. The company has also partnered with international brands, including Issey Miyake.",
  "summary": "The Fluxá family footwear company is in the midst of a transformation to surpass the barrier of 300 million in turnover.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}