{
  "id": 16692021,
  "title": "Dongwon F&B enters frozen chicken market with Kebasak",
  "url": "https://urgent.news/2026/10/27/dongwon-f-b-enters-frozen-chicken-market-with-kebasak",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-10-27T02:17:02.000Z",
  "source": {
    "name": "The Korea Times",
    "slug": "the-korea-times",
    "url": "https://www.koreatimes.co.kr/business/companies/20261027/dongwon-fb-enters-frozen-chicken-market-with-kebasak"
  },
  "original_language": "en",
  "account": "Dongwon F&B has entered the frozen chicken market with two new products under the Kebasak brand. Utilizing specialized batter technology and a double-frying process, the company aims to deliver restaurant-quality chicken at home without the need for delivery fees or waiting times. The Kebasak lineup features two distinct flavors: seasoned with spicy Cajun spices and infused with pungent chili mayo. Dongwon F&B's proprietary Air-Crisp technology, which creates tiny air bubbles in the batter, enhances crispiness and evenly distributes fat. The chicken is prepared through a double-frying process, where chicken thigh meat is coated in an optimized batter of flour and water before being fried at both low and high temperatures. This method ensures a crispy exterior and a moist interior. Both products use 100 percent chicken thigh meat, resulting in a tender texture and juicy flavor.",
  "summary": "Dongwon F&B has entered the frozen chicken market with two products under its new Kebasak brand, using specialized batter technology and a double-frying process to deliver a crispy texture. The products are designed to let consumers enjoy restaurant-quality chicken at home without delivery fees or waiting times. The lineup includes Kebasak Fried Chicken, seasoned with spicy Cajun spices, and…",
  "key_points": [
    "Dongwon F&B launches Kebasak brand in frozen chicken market",
    "Two flavors: spicy Cajun and chili mayo-infused",
    "Air-Crisp technology ensures crispy exterior and moist interior"
  ],
  "editors_take": "Leveraging proprietary batter and frying technologies allows Dongwon F&B to challenge delivery services by offering consumers restaurant-quality chicken experiences within the convenience of their own homes.",
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}