{
  "id": 16576622,
  "title": "The long life of the ‘snacking occasion’",
  "url": "https://urgent.news/2026/10/26/the-long-life-of-the-snacking-occasion",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-10-26T07:52:02.000Z",
  "source": {
    "name": "The Business Times - Companies & Markets",
    "slug": "the-business-times-companies-markets",
    "url": "https://www.businesstimes.com.sg/companies-markets/consumer-healthcare/long-life-snacking-occasion"
  },
  "original_language": "en",
  "account": "In the modern era, the term \"snacking occasion\" has become increasingly popular among food industry executives, who see it as an opportunity to generate revenue outside of traditional meal times. This concept encompasses any moment when a person may indulge in a bite or two, such as after a workout, during a coffee break, or even late at night. The rise of smaller portions and snacking as a substitute for meals, particularly due to the impact of weight-loss drugs like GLP-1, has led to a shift in consumer behavior. Companies like JM Smucker, which owns the Hostess Donettes brand, and El Pollo Loco, have capitalized on this trend by introducing snackable offerings during unconventional times. Professor Alex Susskind, an expert in food and beverage management, explains that executives view these snacking occasions as \"a revenue opportunity that exists outside of normal structures.\" While some may argue that the industry is merely adjusting to changing consumer habits, Susskind emphasizes that the ultimate goal is to \"layer in another type of consumption\" and keep customers coming back even when they are not in the mood for a full meal.",
  "summary": "As eating habits shift, the food industry is promoting any opportunity to nibble",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}