{
  "id": 16499581,
  "title": "Now you can watch Instagram Reels on your Apple TV",
  "url": "https://urgent.news/2026/10/25/now-you-can-watch-instagram-reels-on-your-apple-tv",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-25T16:20:17.000Z",
  "source": {
    "name": "The Verge",
    "slug": "the-verge",
    "url": "https://www.theverge.com/tech/1018253/now-you-can-watch-instagram-reels-on-your-apple-tv"
  },
  "original_language": "en",
  "account": "Instagram is expanding its reach into living rooms with the release of Instagram for TV on Apple TV. The platform initially began testing a version focused on Reels, live streams, and other video content in December of the previous year. In June, it launched a range of new features for the app, which is already available on Amazon’s Fire TV, Samsung Smart TVs, and Google TV. Despite the significant addition, Meta has kept the rollout relatively low-key. The update to the app was first spotted by MacRumors on October 23rd, listing Apple TV as one of its compatible platforms alongside iPad and iOS, replacing the earlier listing that only included the latter two. As Instagram looks to capitalize on the increasing popularity of microdramas and longer-form content, the introduction of the app on Apple TV is expected to play a crucial role in its future strategy.",
  "summary": "Instagram is continuing its expansion into living rooms with Instagram for TV, for Apple TV. The company first started testing a version of the platform focused on Reels, live streams, and other video content, blown up for a bigger screen in December of last year. Then, in June, it launched a slew of new features […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Mashable",
        "title": "New Instagam app on Apple TV brings reels, long-form video and live shows",
        "url": "https://urgent.news/2026/10/25/new-instagam-app-on-apple-tv-brings-reels-long-form-video-and-live",
        "published": "2026-10-25T13:55:32.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}