{
  "id": 16235657,
  "title": "Samsung's next-gen OLED tech might arrive before LG's, bringing better brightness and efficiency",
  "url": "https://urgent.news/2026/10/23/samsungs-next-gen-oled-tech-might-arrive-before-lgs-bringing-better",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-23T22:00:00.000Z",
  "source": {
    "name": "TechRadar",
    "slug": "techradar",
    "url": "https://www.techradar.com/phones/samsungs-next-gen-oled-tech-might-actually-arrive-before-lgs-the-brighter-and-more-efficient-pixels-seem-to-be-aimed-at-phones-and-smartwatches-rather-than-tvs-and-monitors"
  },
  "original_language": "en",
  "account": "Samsung Display is reportedly developing a new Micro Patterned OLED (MPO) technology that could outshine LG's soon-to-launch Fine Metal Mask-free OLED (FLiPP) technology. The MPO tech, which Samsung has been working on since March 2026, targets phone and watch-sized displays initially, while LG focuses on laptops and monitors. Both technologies aim to produce brighter, more efficient, and potentially more affordable OLED panels.\n\nLG's FLiPP process involves covering the panel with organic materials and then removing unwanted portions through etching and photolithography, while Samsung's MPO technology creates microscopic structures to confine organic materials, reducing waste and simplifying manufacturing. However, both technologies face challenges in scaling up and ensuring high yield rates, as only usable panels will contribute to cost savings.",
  "summary": "Like LG Display, Samsung Display is developing OLED displays that use a fine metal mask-free manufacturing process. That may lead to brighter, more efficient and more affordable panels, but not imminently.",
  "key_points": [
    "Samsung developing Micro Patterned OLED (MPO) technology",
    "MPO targets phone and watch-sized displays initially",
    "LG focuses on laptops and monitors with FLiPP technology"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}