{
  "id": 16204430,
  "title": "Lush Quit Social Media Five Years Ago. Why Its Retail Traffic Is Actually Up 26%",
  "url": "https://urgent.news/2026/10/23/lush-quit-social-media-five-years-ago-why-its-retail-traffic-is",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-23T17:00:00.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/robin-landa/lush-social-media-exit-retail-traffic/91422260"
  },
  "original_language": "en",
  "account": null,
  "summary": "Conventional wisdom says brands need to be everywhere. Here’s what happened when a major cosmetics company walked away from the algorithm.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}