{
  "id": 16006266,
  "title": "Chapter Homes Bags ₹63 Cr To Build Home & Kitchen Tech Brands",
  "url": "https://urgent.news/2026/10/22/chapter-homes-bags-63-cr-to-build-home-kitchen-tech-brands",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-22T05:30:53.000Z",
  "source": {
    "name": "Inc42",
    "slug": "inc42",
    "url": "https://inc42.com/buzz/chapter-homes-bags-%e2%82%b963-cr-to-build-home-kitchen-tech-brands/"
  },
  "original_language": "en",
  "account": "Chapter Homes has secured ₹63 Cr ($6.6 Mn) in strategic funding, valuing the company at nearly ₹1,000 Cr ($106 Mn). Investors included Bessemer Venture Partners, Stride Ventures, comedian Tanmay Bhat, and several family offices. The company plans to use the funds for product development, expanding into new categories, and strengthening its omnichannel distribution network. Chapter Homes, founded in 2025 by former PharmEasy executives, aims to build consumer brands for home and kitchen needs, with HOKIPO already launched. The startup plans to leverage AI for efficient product assortment and customer retention. The Indian home furnishing market is projected to reach $45.5 Bn by 2031, presenting a significant opportunity for growth.",
  "summary": "Omnichannel furniture and home furnishings brand Chapter Homes has raised ₹63 Cr ($6.6 Mn) in a strategic funding round through…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}