{
  "id": 15921595,
  "title": "Just Eat apologises for AI food mistakes after social media ridicule",
  "url": "https://urgent.news/2026/10/21/just-eat-apologises-for-ai-food-mistakes-after-social-media-ridicule",
  "topic": "ai",
  "section": "AI",
  "published": "2026-10-21T17:04:13.000Z",
  "source": {
    "name": "BBC Technology",
    "slug": "bbc-technology",
    "url": "https://www.bbc.co.uk/news/articles/crz981p0klvgo?at_medium=RSS&at_campaign=rss"
  },
  "original_language": "en",
  "account": "Just Eat has issued an apology after facing online ridicule due to a series of errors involving AI-generated images for some of its restaurant's food items. The company had been experimenting with the technology to display food without existing images but the results were not always accurate. The AI produced unusual combinations, like bacon and eggs in a glass of cola, mistaking soda for soda bread, and chips protruding from muffins. A spokesperson for Just Eat stated that the company was currently removing the incorrect images and would halt further production of such visuals until the AI technology was further developed. Just Eat collaborates with numerous small restaurants, providing funding for professional local photographers and experimenting with AI-enhanced images. The issue emphasizes the challenges companies may encounter when employing AI to automate tasks or streamline work processes. Customers took to the Just Eat UK subreddit to share their humorous observations about the AI-generated dishes, many of which were still visible on menus. An incident at a Belfast cafe involved a bacon and egg soda bread being depicted as a glass with an egg and bacon floating inside. Another menu item, garlic bread shaped like a plane, was attributed to a spelling error for \"plain.\" Social media reactions ranged from amusement to dissatisfaction, with some questioning the need for AI-generated representations of restaurant food, as it might lead to disappointment when the actual dish does not match the image.",
  "summary": "A spokesperson said it was removing inaccurate AI images and pausing the rollout of the tool.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}