{
  "id": 15911559,
  "title": "Are You Costing Yourself Major Enterprise Clients? 2 Founders Explain How to Land Deals Without Being Annoying",
  "url": "https://urgent.news/2026/10/21/are-you-costing-yourself-major-enterprise-clients-2-founders-explain",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-21T15:45:48.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/melissa-angell/are-you-costing-yourself-major-enterprise-clients-2-founders-explain-how-to-land-deals-without-being-annoying/91422675"
  },
  "original_language": "en",
  "account": null,
  "summary": "Big sales start with this simple advice from Inc. 5000 honorees.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}