{
  "id": 15803876,
  "title": "Apple CEO John Ternus says design still means everything & includes whimsey",
  "url": "https://urgent.news/2026/10/20/apple-ceo-john-ternus-says-design-still-means-everything-includes",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-20T21:23:24.000Z",
  "source": {
    "name": "AppleInsider",
    "slug": "appleinsider",
    "url": "https://appleinsider.com/articles/26/10/20/apple-ceo-john-ternus-says-design-still-means-everything-includes-whimsey"
  },
  "original_language": "en",
  "account": "Apple CEO John Ternus reiterates that design remains a top priority at Apple, emphasizing the importance of user-centric products that are both useful and whimsical. Ternus, who joined Apple 25 years ago as part of the product design team, highlights the deep collaboration between software and hardware designers, who both understand engineering and appreciate design.\n\nDuring a recent interview, Ternus revealed that Apple has been working on the iPhone Duo for over 15 years. This new device, set to launch on October 23, has generated significant demand, with new orders not shipping until late January 2027. Ternus underlines that while product design may evolve with new technologies, Apple's commitment to user-centric design and creating beneficial products remains unchanged.",
  "summary": "\"Design is how it works\" rings true at Apple today, and John Ternus wants to assure everyone that respect for the user and building products that are beneficial is \"job one.\" John Ternus is still focused on design John Ternus may be Apple's new CEO but he's not letting his new role interrupt his passion for industrial design. He emphasized that Apple had been working towards iPhone Duo for over…",
  "key_points": [
    "Apple CEO John Ternus stresses design's enduring importance",
    "iPhone Duo in development for 15 years, launching Oct 23",
    "Design commitment unchanged despite tech evolution"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}