{
  "id": 15788825,
  "title": "Robert Downey Jr. Signs On as Pitchman for Snap’s $2,200 Specs AR Glasses",
  "url": "https://urgent.news/2026/10/20/robert-downey-jr-signs-on-as-pitchman-for-snaps-2-200-specs-ar-glasses",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-20T18:52:39.000Z",
  "source": {
    "name": "Variety",
    "slug": "variety",
    "url": "https://variety.com/2026/digital/news/robert-downey-jr-pitchman-snap-specs-ar-glasses-1236917815/"
  },
  "original_language": "en",
  "account": null,
  "summary": "Robert Downey Jr., whose famous portrayal of Marvel’s Iron Man had him decked out with a variety of high-tech gadgetry, is donning Snap’s Specs augmented-reality glasses in a new role as lead spokesman for the devices. Downey Jr.’s partnership with Specs kicked off with a collection of original episodes featuring him showing off the tech […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 3,
    "also_reported_by": [
      {
        "outlet": "The Hollywood Reporter",
        "title": "Snap Enlists Robert Downey Jr. to Push Specs",
        "url": "https://urgent.news/2026/10/20/snap-enlists-robert-downey-jr-to-push-specs",
        "published": "2026-10-20T13:00:00.000Z"
      },
      {
        "outlet": "Deadline",
        "title": "Snap Taps Robert Downey Jr. To Boost New SPECS AR Glasses",
        "url": "https://urgent.news/2026/10/20/snap-taps-robert-downey-jr-to-boost-new-specs-ar-glasses",
        "published": "2026-10-20T14:34:31.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}