{
  "id": 15133810,
  "title": "Hong Kong’s skiers flock to mainland as indoor slopes mushroom nationwide",
  "url": "https://urgent.news/2026/10/17/hong-kongs-skiers-flock-to-mainland-as-indoor-slopes-mushroom",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-10-17T06:00:14.000Z",
  "source": {
    "name": "SCMP Business",
    "slug": "scmp-business",
    "url": "https://www.scmp.com/business/china-business/article/3371073/hong-kongs-skiers-flock-mainland-indoor-slopes-mushroom-nationwide"
  },
  "original_language": "en",
  "account": "Indoor ski centers in Guangdong province are experiencing a surge in visitors from Hong Kong and Macau, as new venues continue to pop up across mainland China, according to a report by Chinese indoor ski resort operator Bonski. The company's Guangzhou facility now sees 20 to 30 per cent of its visitors coming from Hong Kong and Macau, as the region's winter sports market booms. Bonski President Liu Wensheng attributes the trend to Hongkongers' high skiing skills and the lack of indoor ski facilities in their home cities. Bonski already operates 11 indoor ski venues in China and aims to build four more to meet growing demand. The ice and snow industry in China has boomed since the Beijing 2022 Winter Olympics, with the market reaching 1 trillion yuan (US$149 billion) in value last year, according to a report by research firm Asia Digital Group. Chinese consumers made 67.3 million ski trips during the 2025-2026 ski season, a 22.8 per cent increase from the previous year. This surge in demand has also boosted confidence among ski equipment suppliers, with Italian snow-making systems maker TechnoAlpin optimistic about the upcoming winter ski season. TechnoAlpin, which supplies over 50 per cent of China's large-scale ski resorts, sees substantial growth potential in China, given the still-low participation rate of Chinese people in skiing and ice skating.",
  "summary": "A rising number of travellers from Hong Kong and Macau are flocking to indoor ski centres in Guangdong province, as new venues mushroom across the mainland amid a winter sports boom. Chinese indoor ski resort operator Bonski said 20 to 30 per cent of visitors to its facility in Guangzhou were now coming from Hong Kong and Macau, as the company’s venues continue to attract a growing customer base.…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Arabian Post",
        "title": "Hong Kong regulator widens crackdown on IPO manipulation",
        "url": "https://urgent.news/2026/10/14/hong-kong-regulator-widens-crackdown-on-ipo-manipulation",
        "published": "2026-10-14T10:07:46.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}