{
  "id": 1495118,
  "title": "Social media analysis offers businesses a new way to forecast feature demand",
  "url": "https://urgent.news/2026/08/17/social-media-analysis-offers-businesses-a-new-way-to-forecast-feature",
  "topic": "science",
  "section": "Science",
  "published": "2026-08-17T14:00:05.000Z",
  "source": {
    "name": "Phys.org",
    "slug": "phys-org",
    "url": "https://phys.org/news/2026-08-social-media-analysis-businesses-feature.html"
  },
  "original_language": "en",
  "account": null,
  "summary": "Social media has become an important source of information for consumers making purchasing decisions, with prior research finding that more than 90% of consumers consult social media before making a purchase. For businesses, that makes social media a potential source of information about what consumers are looking for in products.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}