{
  "id": 14730776,
  "title": "Now five years old, this compact, retro Micro Four Thirds camera is an unlikely favorite among Japan's top cameras",
  "url": "https://urgent.news/2026/10/15/now-five-years-old-this-compact-retro-micro-four-thirds-camera-is-an",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-15T13:50:12.000Z",
  "source": {
    "name": "Digital Camera World",
    "slug": "digital-camera-world",
    "url": "https://www.digitalcameraworld.com/cameras/mirrorless-cameras/now-five-years-old-this-compact-retro-micro-four-thirds-camera-is-an-unlikely-favorite-among-japans-top-cameras"
  },
  "original_language": "en",
  "account": "In September 2026, Olympus' compact Micro Four Thirds (MFT) camera, the Olympus PEN E-P7, has made an unexpected appearance in Japan's top-selling interchangeable-lens cameras list. Ranked fifth, this 20MP, lightweight, entry-level MFT model climbed three spots from the previous month's eighth position. The E-P7 is part of a double-zoom lens kit, consisting of a 14-42mm EZ and 40-150mm lens. Released by OM System in 2021, the first Olympus model produced after the company's acquisition of Olympus' imaging division, the E-P7 has consistently appeared in BCN+R's monthly top-10 rankings since its launch, including all three years since its release. Despite the dominance of super-spec full-frame mirrorless and legacy DSLR cameras in the market, the E-P7 has solidified its position as a favorite among MFT enthusiasts. However, the new PEN series camera from OM System, set to be released in Japan by the end of October, may replace the E-P7 in future rankings. Currently, the top spot is held by the Sony ZV-E10 II, followed by the Canon EOS R10 and two lens-combination variations of the EOS R50. The list features a mix of Sony, Canon, and Fujifilm models, largely dominated by crop sensor cameras, with most models offered as part of a lens bundle.",
  "summary": "Only around 15 percent of cameras tracked by Japanese market research firm BCN+R are Micro Four Thirds. This retro mirrorless is beating those odds to hit the top ten",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}