{
  "id": 14673008,
  "title": "MIPCOM 2026 Takeaways: Surfing The New Wave Of TV With YouTube, ‘Baywatch’, Skydance, Banijay & More",
  "url": "https://urgent.news/2026/10/15/mipcom-2026-takeaways-surfing-the-new-wave-of-tv-with-youtube",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-15T10:12:27.000Z",
  "source": {
    "name": "Deadline",
    "slug": "deadline",
    "url": "https://deadline.com/2026/10/mipcom-2026-takeaways-baywatch-skydance-banijay-youtube-1237157888/"
  },
  "original_language": "en",
  "account": null,
  "summary": "MIPCOM is the biggest gathering in international TV. This year there were 10,000 attendees and over 3,000 buyers. The organizers have thrown open the doors to the wider world of content and distribution – and nowadays YouTube execs and creator businesses mingle with TV buyers and sellers. Deadline was out in force and here are […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}