{
  "id": 1454038,
  "title": "KChat to become Official Sleeve Partner for 2026/27 Season",
  "url": "https://urgent.news/2026/08/17/kchat-to-become-official-sleeve-partner-for-2026-27-season",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-08-17T09:00:00.000Z",
  "source": {
    "name": "Yahoo Sports",
    "slug": "yahoo-sports",
    "url": "https://sports.yahoo.com/articles/kchat-become-official-sleeve-partner-090000575.html"
  },
  "original_language": "en",
  "account": "Leeds United has officially announced KChat as their new Official Sleeve Partner for the 2026/27 Premier League season. The encrypted messaging and community platform will debut at the club's first match of the season, against Nottingham Forest at the City Ground on August 22nd. KChat will make its home debut the following week, for the club's first match at Elland Road against Brentford on August 30th.\n\nThe partnership between Leeds United and KChat is based on a shared belief that strong communities are built through genuine connections, both in-person and online. Jocelyn Austria, General Manager at KChat, expressed pride in taking this journey with one of English football's most historic clubs. Leeds United's Partnerships Director, Phil Hardman, welcomed KChat as their Official Sleeve Partner and emphasized the club's commitment to growing both on and off the pitch, with the innovative technology company sharing their values of bringing people together.\n\nKChat is a next-generation messaging platform that prioritizes private conversations and community growth. As the organization prepares for its public launch, this partnership marks a first for KChat, combining secure communication with a Premier League club. Both Leeds United and KChat see this collaboration as the beginning of a meaningful conversation that will shape the future of their supporters' connections.",
  "summary": "Leeds United are delighted to announce our Official Sleeve Partner for the 2026/27 Premier League season, welcoming KChat the encrypted messaging and community platform to the club.KChat will make its...",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}