{
  "id": 14457611,
  "title": "Is your business easy to find and remember online? How can Indian founders choose the right domain?",
  "url": "https://urgent.news/2026/10/14/is-your-business-easy-to-find-and-remember-online-how-can-indian",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-10-14T12:53:41.000Z",
  "source": {
    "name": "Economic Times Tech",
    "slug": "economic-times-tech",
    "url": "https://economictimes.indiatimes.com/tech/technology/is-your-business-easy-to-find-and-remember-online-how-can-indian-founders-choose-the-right-domain/articleshow/134943148.cms"
  },
  "original_language": "en",
  "account": null,
  "summary": "While many Indian entrepreneurs prioritize social media for marketing, they often overlook the significance of establishing a robust website presence. A well-chosen domain name is essential for elevating brand visibility and forming a strong connection with consumers. This choice not only symbolizes the business's identity and its advancement goals but also underscores the importance of…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}