{
  "id": 14412975,
  "title": "Rema 1000 kutter 130 ansatte",
  "url": "https://urgent.news/2026/10/14/rema-1000-kutter-130-ansatte",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-14T09:00:04.000Z",
  "source": {
    "name": "E24 Norway",
    "slug": "e24-norway",
    "url": "https://e24.no/naeringsliv/i/Ogm8qA/rema-1000-kutter-130-ansatte"
  },
  "original_language": "en",
  "account": "Rema 1000 Norge announced on Wednesday that the company will undergo a significant restructuring, which will result in 130 job cuts across support functions at its Oslo headquarters and regional offices throughout the country. Currently, the company employs 530 employees.\n\nThis decision means that one out of every four staff members will be let go. CEO Christian Hoel emphasized that the company is returning to its roots, prioritizing price. He stated that the necessary decisions, even if difficult, must be made. The company's remit includes the Conception Concept, product range, marketing, and follow-up of independent shoppers nationwide.\n\nHoel highlighted that the changes do not affect Rema 1000's nearly 700 stores in Norway, or the approximately 16,000 employees working in stores and distribution. Earlier this year, Hoel had promised lower prices with less hype and waste. As recently as August, he had pledged lower, stable prices.\n\nHoel has been Rema 1000's CEO since January 2024. Around the same time, Kiwi overtook Rema 1000 to become the country's largest daily goods retailer. Last year, Rema lost market share to competitors. Hoel is clear that the ambition is to reclaim the top spot, and being the cheapest is crucial.\n\nRema 1000's labor costs have risen sharply over the past few years, from nearly doubling between 2021 and 2025, reaching 920 million kroner. In addition to regular salary adjustments, job cuts are attributed to organizational changes and the replacement of outsourced IT consultants with permanent staff.\n\nHoel acknowledges that the restructuring he is implementing will have consequences for many people. He stated that they take this responsibility very seriously. They will carry out a responsible and streamlined process in close dialogue with elected representatives and will do everything possible to protect every individual through the process. The new leadership team in Rema 1000 Norge will consist of four commercial directors and two support function directors, along with regional directors. The new organization is set to be in place by January 1, 2027.",
  "summary": "Hver fjerde kontorarbeider mister jobben. Rema 1000-sjefen sier han gjør dette for å kunne ha lavere…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}