{
  "id": 14293795,
  "title": "Mark Zuckerberg Fumbled a Pint on Camera. How Guinness Won Millions in Free PR Without Lifting a Finger",
  "url": "https://urgent.news/2026/10/13/mark-zuckerberg-fumbled-a-pint-on-camera-how-guinness-won-millions-in",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-13T20:55:02.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/michael-tasner/mark-zuckerberg-guinness-viral-marketing/91419373"
  },
  "original_language": "en",
  "account": null,
  "summary": "When a billionaire tries to look relatable and the internet pounces, the only brand that comes out ahead is the one that never tried.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}