{
  "id": 14236410,
  "title": "Insta reels a hit as campaigning for college union polls concludes in Calicut varsity",
  "url": "https://urgent.news/2026/10/13/insta-reels-a-hit-as-campaigning-for-college-union-polls-concludes-in",
  "topic": "world",
  "section": "World",
  "published": "2026-10-13T16:02:43.000Z",
  "source": {
    "name": "The Hindu",
    "slug": "the-hindu",
    "url": "https://www.thehindu.com/news/national/kerala/insta-reels-a-hit-as-campaigning-for-college-union-polls-concludes-in-calicut-varsity/article71579549.ece"
  },
  "original_language": "en",
  "account": "Campaigning for students' union polls in 445 colleges affiliated with the University of Calicut concluded on Tuesday (October 13). Social media, especially Instagram reels, played a major role in candidates reaching out to voters. The elections are scheduled for October 15. Candidates used posters, videos, and reels to promote their agendas, with some candidates even being vloggers. Posts highlighted promises like mobile charging stations and free WiFi within hostels. The United Democratic Students' Front, an alliance of the Kerala Students' Union and the Muslim Students' Federation, is the biggest rival to the Students' Federation of India. Voting is between 9.30 a.m. and 12 p.m., with results expected in the afternoon. The use of ballot papers with counterfoils and serial numbers is mandatory. Allegations of electoral violations occurred in some colleges.",
  "summary": "The elections are scheduled for October 15",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}