{
  "id": 13984130,
  "title": "'GPU pricing to climb significantly' warns a PC maker in the US",
  "url": "https://urgent.news/2026/10/12/gpu-pricing-to-climb-significantly-warns-a-pc-maker-in-the-us",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-12T15:13:14.000Z",
  "source": {
    "name": "TechRadar",
    "slug": "techradar",
    "url": "https://www.techradar.com/computing/gpu/gpu-pricing-to-climb-significantly-warns-pc-maker-as-rumor-suggests-its-the-end-of-the-road-for-nvidias-rtx-5090"
  },
  "original_language": "en",
  "account": "Over the weekend, several concerning developments have emerged in the world of GPUs, potentially leading to a significant increase in pricing. According to a US-based PC maker, retail GPU prices are expected to rise substantially. This claim was supported by StinceBuilt, who reported supply constraints on graphics cards, resulting in higher retail prices. Additionally, a rumor suggests that AMD has increased the cost of GDDR6 video RAM, which will be passed onto consumers through higher graphics card prices. Lastly, a leak from a GPU leaker indicates that Nvidia has discontinued the RTX 5090, with the remaining chips allocated for higher-end AI graphics cards. This could mean the end of the RTX 5090, with a replacement still years away. The situation appears dire, and the author advises purchasing GPUs sooner rather than later due to the potential for further price hikes in 2027.",
  "summary": "There's a salvo of worrying rumors for GPUs, including that graphics cards will get 'significantly' pricier.",
  "key_points": [
    "Retail GPU prices to rise significantly",
    "AMD increased cost of GDDR6 video RAM",
    "Nvidia discontinued RTX 5090, allocation for AI cards"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}