{
  "id": 13824587,
  "title": "How Indie Musicians Are Using Old-School Tactics To Build Audiences",
  "url": "https://urgent.news/2026/10/11/how-indie-musicians-are-using-old-school-tactics-to-build-audiences",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-11T22:06:51.000Z",
  "source": {
    "name": "Forbes",
    "slug": "forbes",
    "url": "https://www.forbes.com/sites/daviddeal/2026/10/11/how-indie-musicians-are-using-old-school-tactics-to-build-audiences/"
  },
  "original_language": "en",
  "account": null,
  "summary": "Indie musicians such as Neptune's Core are using old-school tactics such as DIY concerts to build an audience. Social media complements their approach.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}