{
  "id": 13401247,
  "title": "Glut! Farmers count losses as prices crash, customers happy",
  "url": "https://urgent.news/2026/10/10/glut-farmers-count-losses-as-prices-crash-customers-happy-13401247",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-10T11:55:26.000Z",
  "source": {
    "name": "Joy Business",
    "slug": "joy-business",
    "url": "https://www.myjoyonline.com/glut-farmers-count-losses-as-prices-crash-customers-happy/"
  },
  "original_language": "en",
  "account": "Vegetable farmers in the Nabdam District of Ghana's Upper East Region are experiencing significant losses due to a sharp decline in the prices of tomatoes, pepper, and okra. The prices of these vegetables have plummeted within the past month, leaving farmers worried about recovering their investments. Market surveys conducted by the Daily Graphic revealed that a bucket of tomatoes, which previously sold for around GH¢120-150, now costs between GH¢60-70, while a basin of okra, which once fetched about GH¢120, is now being sold for GH¢80.\n\nThe situation has brought relief to consumers, but farmers are concerned about the impact on their incomes. They attribute the decline in prices to an increase in supply, as more farmers bring their produce to the market. Despite the low prices, farmers are forced to sell their perishable vegetables at whatever price they can when there is an abundance. They struggle with high production costs, including labor, seedlings, fertilizers, and other farm inputs. Some farmers expressed frustration over the situation, stating that the prevailing prices did not reflect the cost of producing the vegetables.\n\nHowever, some food vendors and consumers have welcomed the reduced prices. While food vendors find it challenging to predict profit margins due to fluctuations in vegetable prices, they acknowledge that lower prices have led to substantial profits for them. They hope the trend continues, as it benefits their businesses.",
  "summary": "Farmers of vegetables in the Nabdam District of the Upper East Region are counting their losses as a sharp decline in the prices of tomatoes, pepper and okra threatens to undermine their incomes.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "MyJoyOnline Ghana",
        "title": "Glut! Farmers count losses as prices crash, customers happy",
        "url": "https://urgent.news/2026/10/10/glut-farmers-count-losses-as-prices-crash-customers-happy",
        "published": "2026-10-10T11:55:26.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}