{
  "id": 13157400,
  "title": "BTS’ j-hope and Japanese Artist Nigo Team With Major Shoe Brand to Remix a Classic Style",
  "url": "https://urgent.news/2026/10/09/bts-j-hope-and-japanese-artist-nigo-team-with-major-shoe-brand-to",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-09T16:21:52.000Z",
  "source": {
    "name": "Billboard",
    "slug": "billboard",
    "url": "https://www.billboard.com/culture/lifestyle/bts-j-hope-nigo-nike-air-force-1-remix-1236357936/"
  },
  "original_language": "en",
  "account": "Japanese artist Nigo and BTS' j-hope have collaborated with Nike to unveil an exclusive version of the iconic Air Force 1 World Tour sneaker. According to a joint statement, Nigo and j-hope have reimagined the classic style to embody Nigo's distinctive \"hobicore\" aesthetic. The release explains that the partnership was born out of mutual admiration and a shared passion for art, design, and a refined sensibility. Together, they breathe new life into the 2001 Air Force 1, presenting a vibrant interpretation for j-hope's ongoing Air Force 1 series.\n\nj-hope expressed his appreciation for the shoe's design, particularly the enamel material colors and the unique shoelace details that he finds rare and charming. He further praised the enigmatic squirrel graphics adorning the insole, which he believes captures his lively spirit. The sneaker boasts a glossy Burnt Sunrise and Metallic gold leather upper, with Chlorine Blue accents on various elements, including the insole. The heel and tongue tag also feature co-branding elements with Nigo and j-hope's names, while braided, multicolored ropes adorn the laces, complementing the overall color scheme.\n\nNigo emphasized in the announcement that j-hope is a rare ambassador for culture, capable of carrying its legacy forward for future generations. The exclusive Nike x Nigo x j-hope Air Force 1 will be available for purchase exclusively on October 17 via the Nike SNKRS app and select retail locations, with a global launch following on October 22.",
  "summary": "The collab is described as \"classic 1990s Tokyo nostalgia meets modern global stardom.\"",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}