{
  "id": 12926568,
  "title": "Sean McVay loves this running play. The Bills haven’t let it beat them.",
  "url": "https://urgent.news/2026/10/08/sean-mcvay-loves-this-running-play-the-bills-havent-let-it-beat-them",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-08T18:30:42.000Z",
  "source": {
    "name": "Yahoo Sports",
    "slug": "yahoo-sports",
    "url": "https://sports.yahoo.com/articles/sean-mcvay-loves-running-play-183042762.html"
  },
  "original_language": "en",
  "account": "Rams head coach Sean McVay has a favorite run-blocking scheme that has produced many of Kyren Williams' most explosive plays this season. However, the Rams face a Buffalo Bills defense that has yet to be exploited by this scheme. The Rams call man-concept run-blocking calls 12.8 times per game, the most of any offense in the NFL. McVay's preference for man-concept runs involves pulling guards to create a running lane for Williams, as opposed to a zone-blocking scheme. Despite the Rams' 47.1% rushing success rate on man-concept runs, the Bills have not allowed an explosive run (10+ yards) against a man-concept carry. The Rams' offensive linemen have specific blocking assignments in this scheme, making the job easier for Williams. The Bills' defensive line, including rookie DeWayne Carter and linebacker Terrel Bernard, have proven to be formidable against runs. However, the Bills' defensive coordinator Jim Leonhard is in his first season and has not had an ideal start. The Rams will need to decide whether to rely on the running game or the passing game against the Bills.",
  "summary": "The Rams lead the NFL in man-concept rushing attempts, but Buffalo has yet to allow an explosive run against the scheme.",
  "key_points": [
    "Sean McVay favors man-concept run-blocking scheme.",
    "Bills defense has not been exploited by this scheme.",
    "Rams' offensive linemen have specific blocking assignments."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}