{
  "id": 12895740,
  "title": "Adaptability Is The New Competitive Advantage – Angela Mensah-Poku",
  "url": "https://urgent.news/2026/10/08/adaptability-is-the-new-competitive-advantage-angela-mensah-poku",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-08T15:07:40.000Z",
  "source": {
    "name": "Daily Guide Network",
    "slug": "daily-guide-network",
    "url": "https://dailyguidenetwork.com/adaptability-is-the-new-competitive-advantage-angela-mensah-poku/"
  },
  "original_language": "en",
  "account": "Angela Mensah-Poku, the Chief Enterprise Officer of MTN Ghana, emphasized at this year's SMEGA Awards that adaptability, rather than size, is the key to success in today's rapidly evolving business landscape. Speaking about the ever-changing markets and the transformative power of technology, she highlighted that adaptability - the ability to learn, unlearn, and reinvent - has become the new competitive advantage for businesses.\n\nMensah-Poku underscored the significance of MTN Ghana's 30th anniversary, noting that its SMEs have been driving innovation, creating jobs, and strengthening communities across Ghana. The company's story and those of its SMEs are inseparable, she stressed.\n\nHighlighting the company's efforts, she mentioned that MTN's SME Accelerate programme reached six regions this year, equipping over 1,000 entrepreneurs with crucial skills in digital adoption, financial management, and business resilience. This was the first time the training was matched with capital, with nine promising entrepreneurs receiving seed funding through business pitch sessions.\n\nMensah-Poku explained that MTN's partnership with SMEGA is not just about sponsoring events but investing in the continuous training, capital, and connectivity that enable businesses to make a real impact. She added that SMEGA provides a platform for Ghana's best SMEs, and MTN is committed to ensuring that more entrepreneurs are ready to stand on that stage.\n\nAbubakar Sadiq Mohammed, the Senior Manager for SME Sales, Business Partnerships, and Business Development at MTN, elaborated on the programme's components, which include SME clinics, capacity building sessions, and a mini MBA for entrepreneurs. He highlighted the importance of the awards in providing recognition and exposure for SMEs across various sectors, including agribusiness and manufacturing. Some of the award recipients include Koliko Wear Eco Enterprise, Queen GAF Enterprise, Extra Comfort Limited, Dressup College of Fashion Ghana, Ahodwo Frams Limited, Bubune Africa Limited, and Yumzaa Women Association.",
  "summary": "Mrs. Mensah-Poku addressing quests Chief Enterprise Officer of MTN Ghana, Angela Mensah-Poku, says adaptability, not size, is now the real competitive advantage for businesses in a rapidly changing world. Read More... The post Adaptability Is The New Competitive Advantage – Angela Mensah-Poku appeared first on DailyGuide Network .",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}